Peer pressure could nudge people towards sustainable diets

Peer pressure could nudge people towards sustainable diets

Credit: pressmaster, Adobe Photo Stock

People find it notoriously difficult to change eating habits to improve their own health, let alone the planet’s.

Now European researchers who explored factors that might motivate shifts to more sustainable diets are suggesting that social norms and self-efficacy are the most important.

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Published by Cosmos Magazine.

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