Dateless and dreaming: the science of seeking romance online

People searching for love using a popular online dating website tend to target potential mates who are more desirable than they are, reports a paper published in the journal Science Advances.

The study across four American cities, led by Elizabeth Bruch of the University of Michigan, found that men and women shoot on average about 25% higher up the “hierarchy of desirability” to hook a romantic partner of the opposite sex.

Are people just fooling themselves? Maybe, because most messages go unanswered. But pursuing potential mates who are out of our league isn’t always fruitless. READ MORE…

Published in Cosmos Magazine.